Category Archives: Design

‘Brand’ new design blog (see what I did there)

Big Cat Idea This is starting to become quite commonplace but our very own Jason Hannon, who has sired posts on this blog, has officially started his design blog. Jason will be discussing branding, graphic design and advertising as well … Continue reading

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Filed under Big Cat Group, Big Internal Stories, Design

360 post: 40 sexy and creative typographic logos

Typography is one of the basic fundamentals of design and often overlooked dynamic. The most important part of any brand is the name of the company, obviously. So the name needs to be written in a font that is eye … Continue reading

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Filed under Big Cat Group, Design

Pride London – a pride of Big Cats

This weekend saw the largest street gathering in Britain in the form of Pride London. Our world renowned design team, in particular Andy Aitken, designed the Home Office float for the event as well as being offical creative partners for … Continue reading

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Filed under Big Events, Design, Events

360 posts: Is branding the greatest marketing tool?

Good branding is the best marketing tool in the world, full stop. McDonald’s doesn’t make more money than Michelin star restaurants because the food is better, Coca – Cola out sells all wines and spirits despite tasting like fizzy acid. … Continue reading

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Filed under Big Cat Group, Big Questions, Design

360 Links for 19 March

Marketing:The future of Twitter Here is an insight into the monetization of Twitter. Hopefully it’s not true, I think sponsored tweets would be crass and counter productive for everyone. Obviously, as I do it myself, I think having a company … Continue reading

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Filed under Big Cat Social, Design, Marketing

360 Links for 15 March

Marketing: Social networking explained For all those that think online marketers should badger all their friends and followers with company messages and not try to engage with people in the way networking was designed for, should watch this video by … Continue reading

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Filed under Big Cat Social, Design, Marketing

360 Links for 11 March

The difference between PR and Publicity Guru Seth Godin discusses the importance of sorting out your PR before your publicity… In my experience, a few people have a publicity problem, but almost everyone has a PR problem. You need to … Continue reading

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Filed under Big Cat Group, Big Cat Social, Big News, Design, Marketing, PR

‘Secret Wars’ art battle comes to The Rainbow

Please welcome yet another guest blogger, the beautiful and lovely, Jason Hannon. Much like the cult classic, Fight Club, ‘Secret Wars’ battles are set up and promoted through word of mouth (Although you are allowed to tell people about it). … Continue reading

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Filed under Big News, Design